KING FOOTBALL IS HERE!

We know that it hardly seems possible, King Football is once more practically upon us, and we at Pointwise have been preparing for yet another successful gridiron season (Our 42nd). The Pros will be teeing it up in NFL Exhibition Play in a few weeks, and the regular season gets underway in less than two months. We once again take this opportunity to welcome both old and new subscribers, and to briefly explain our three services.

Service Number 1 - POINTWISE

This 23-paneled early week edition is mailed on Monday Afternoon. Its yearly growth can be attributed to long hours of hard word, resulting in the most comprehensive report of "Reference Ready" usable football knowledge found anywhere in any football newsletter in America. The information contained, coupled with pinpoint predictions, make it the most respected report in the land. It is posted in key establishments in Las Vegas, and its many features include: Opening Vegas Line; Pointspread Derby; Complete College & NFL Logs; Updated Stats (Both College & Pro); Mathematical Rating Guide; Wise Points; early NBA & College Hoop Predictions; etc, etc. Crammed with information! These many features are merely the "Icing on the Cake", as far as we are concerned. The cornerstone of this publication is SUCCESS. In '2005, we Rocked the Football World with BACK-TO-BACK 8-0 SWEEPS OF OUR COLLEGE KEY RELEASES. That Monumental 16-0 RUN BUCKED ODDS OF 65,536 TO 1. In 1980, we hit an amazing 23-of-27 College Choices rated "1". During the '87 & '88 seasons, we compiled a record of 40-19 on all choices given our TOP RATING OF "1". In '96, we posted a record of 20-11 on "1" Rated Choices, & went 79-42 (65%) on all College Rated Choices. In '98, our NFL Rated Choices compiled a record of 48-27 from Week 4 on out, & a record of 96-67 on rated NFL Regular Season Plays in '03 & '04! In 2006, we went 8-0 on our Top Weekly College Play to start the season! Our Wise Points section is another study in consistency, with a 4-year streak of 41 winning weeks, & 13 only losing weeks; in '02, we went 12-4 on plays rated 9 Stars or better, in '06: 7-3 on plays rated 10 Stars or better! Our Mathematical Ratings posted an enviable record of 94-52 in 1986, a 33-15 record over the final 8 weeks of the '95 college season, a record of 98-61 during the '02 regular season, 48-33 in the '03 regular season; & over last 2 seasons combined, our College Mathematicals were an unmatched 99-58 (63%), & that includes a stunning 20-8 record on our Top 2 Weekly Plays in '08 ! Our Bowl Seasons only add to the luster: a superb 13-4 record in 1987, a 23-12 mark for the '90 & '91 bowl seasons, a 13-5 record in 1994, a 14-4 bowl windup in '02, & an 11-4 mark on "1" Rated Choices over 5 consecutive bowl seasons. In '98 & '99, we went 6-1-1 on NFL Playoff Choices rated "3" or better! An 11-6-1 on NFL Playoff games given a rating of "3" or higher from '97 thru '02. 9-2 record in the '02 playoffs. Denver's (+11½) epic Super Bowl upset of Green Bay in '97, the Patriots' (+14) upset in '01, the Giants' (+12) upset in '07, etc, etc, etc. The perfect combination: INFORMATION & WINNERS!

Service Number 2 - RED SHEET

"JUST LIKE MONEY IN THE BANK". That's how one annual Red Sheet subscriber describes our Late Week Premium Service. A compact bulletin that deciphers all last minute data & information. No knowledgeable football enthusiast would be without it. It has been without peer since its inception in 1969. Six releases including our Pro Selection of the Week, which now stands at 287-219 over the past 40 YEARS! Yes, that's 40 YEARS! A true mark of consistency. Our Superior Plays yearly cement themselves as the smart choices. That streak of 17 STRAIGHT WINNERS is still unmatched. The Red Sheet is mailed late Tuesday. With the deterioration of the Postal System over recent years, we have had instances when subscribers haven't received the Red Sheet on time. That is no longer a problem, as we have instituted a taped message system, whereby you may call anytime after 5 PM on Tuesday Afternoons for a rundown of these most sought-after releases. And the tape is left on through the weekend. The number to call will be forwarded to you in plenty of time for the first week's play. This remarkable late service has experienced ONLY 10 LOSING YEARS, while racking up TWENTY NINE WINNING YEARS. Recent History: a record of 18-9 on our NFL Play in '90 & '91; only 2 Losing Weeks in '90; 9-4 on our Top Weekly NFL play in '94; NO LOSING WEEKS in '96, while compiling a record of 48-23 (68%) over the final 12 weeks; an amazing combined 41-14 record on SUPERIOR PLAYS in '98 & '00, with only 4 losing weeks; & a 21-8-1 windup over the final 5 weeks in '01. In '03, '04, '05, & '06, we went 36-17 on our Top Weekly College Choice, as well as a superb 69-39 on SUPERIOR PLAYS, with stellar records of 19-9, 18-9, 15-10, & 17-11. And it just continues. Try 20-11 in 2008. Remember..."JUST LIKE MONEY IN THE BANK".

Service Number 3 - TELEPHONE SERVICE

"DOLLAR FOR DOLLAR...THE PREMIER FOOTBALL PHONE SERVICE". Those are strong and highly complimentary words. And to come from Mike McCusker's* hard-hitting publication of "SPORTS SERVICES: TIPSTERS OR GYPSTERS?" has to make us proud. The fact is that every year cannot be super, but just about every year has proven a success. And we have had may seasons recently that have bordered on the spectacular. Some examples of our consistency: a streak of 33 WINNERS, and only 5 LOSERS on our top 2 Weekly College & Pro Choices in consecutive years. Our top 2 College & NFL Choices ran up a record of 40-20 in '76. The '77 season was another study in consistent success: an unmatched record of 24-5-1 on our Weekly Top College & Pro Choices, including a 7-week run in which we hit 13-of-14 on our Top 2 Weekly College Choices. During the '80 & '81 Seasons, we hit 20-of-29 TOP WEEKLY COLLEGE CHOICES and 24-of-35 College Plays given our highest, or RATING of 4****. Our Top 2 College & Pro Choices went 47-21 in '83. We won 30-of-46 top Weekly Choices in '83, '84, & '85. During the '83 & '84 Seasons, we ripped off an Amazing Run of 33 WINNERS vs only 7 LOSERS on SUPERIOR PLAYS. In '87, our Top Weekly College & Pro Choices, won 27-of-38 for 71%. From '91 thru '95, we wound up the college season on 60, 39, 46, 23 & 22 Star runs! In '96, '97, & '98, we ran off 36 Winning Weeks, & only 12 Losing Weeks on our College Phones for a Plus 252 Stars! In '98, we finished the NFL Season with 9-of-12 Winning Calls, including a PLUS 15 Stars for the Playoffs! In '99, we totalled a PLUS 99 Stars! In 2000, we were an amazing 71-34-1 on all regular season College Plays. In '02, we went 24-14 on our Top 2 Weekly NFL Releases, winding up on a 55 Star run! In '03, we wound up on a 48 Star run! In '04, we went 14-5-1 on our Top Weekly NFL Play. In '05 & '06 we were a combined 37-16, for a brilliant 70% on our Highest Rated 4* Plays during the meat of the season (wks 3 thru 12). In 2006: PLUS 80 STARS from week 3 on out of the Regular Season. 2008: 13-5 Winning Weeks. Last year's Bowls: PLUS 18 STARS! Remember: "DOLLAR FOR DOLLAR..THE PREMIER FOOTBALL PHONE SERVICE".

*Second edition of McCusker' Report. Price: $10 Cash, $11 Check. Address: 2012 Sherry Circle, Las Vegas, NV 89101.

PACKAGE DEAL

For those of you who wish to subscribe to our entire package, there is a Savings of $40 for you. A season's combination subscription (Service C) of both College & Pro Telephone Service, together with a subscription to both Pointwise & the Red Sheet, packages for the bargain price of $395. If you were to total the three prices individually, you would arrive at a total cost of $460. So once again, the savings are apparent. When most of our competitors are pricing themselves right through the ceiling, our yearly record proves that those inflated prices are a complete joke. We would like to remind you that your largest subscription savings occur when you subscribe before the season has begun.

POINTWISE BY FAX

If you wish to receive POINTWISE by Tuesday, our FAX Service will do the trick. This is an abbreviated 7-Page Edition, including College & NFL Prophecies; College & NFL Key Releases; College & NFL Power Ratings; College & NFL Statistics; Wise Points; & Mathematical Ratings. You will still receive your POINTWISE by mail, later in the week. REMEMBER: YOU MUST BE A SUBSCRIBER TO POINTWISE to be able to take advantage of Pointwise Fax Service, with the $50 being an additional fee. And be sure to INCLUDE YOUR FAX NUMBER with your order.

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